Ten Stories We Have Enjoyed This Week

24th October 2015

1) Extraordinary. Whomever is defining AirBnB’s advertising strategy in San Francisco, needs a wake up call.

2) An inside look at YouTube’s new ad-free subscription service . ‘The Monthly fee also gives you access to Google Play Music, meaning you get two streaming services for the same price Spotify or Apple Music charge for one without video. As a final enticement, YouTube will also begin putting new, exclusive content behind a paywall.’

3) Twitter launches Curator tool to help users compile Tweets. The Twitter Curator allows people to find and assemble groups of Tweets into a story and then use the tool to create code to embed that story into almost any website.

4) This comes as no surprise.  Why too much choice is stressing us out. ‘Too many options create anxiety and leave us less satisfied. Could one answer lie in a return to the state monopolies of old?’

5) From the Institute for Ethics and Emerging Technologies. Seven Emerging Technologies That Will Change The World Forever. On the list are – Age Reversal, Transhumanism, Implantable and Water Harvesting.

6) Is Marketing Specialising into Irrelevance? Great article from Warc.com: ‘There’s an urgent need, in my opinion, for the return of the informed generalist – marketers, and companies, that serve them, who are able to see the whole picture and design the right solution, unencumbered by the chains of specialisation

7) In spite of this declaration (from Proverbs 6) – ‘Go to the ant, O sluggard, observe her ways and be wise’. From The Idler – it seems that Ants are lazy after all.

8) According to a new theoretical study, when our solar system was born 4.6 billion years ago, only eight percent of the potentially habitable planets that will ever form in the universe existed. In addition, the party won’t be over when the sun burns out in another 6 billion years. The bulk of those planets – 92 percent – have yet to be born..

9) Exactly what we need? Why people love the middle finger emoji on iOS 9.1.

10) Beautiful. Drought causes 450-year-old Mexican church to emerge from reservoir . The Temple of Quechula was built in 1564 but later abandoned and ultimately submerged by a dam. Now drought conditions in Chiapas have seen it rise again.