Ten Stories From This Week

8th May 2022

The Inner Development Goals group hosted a fascinating summit in Stockholm on 29th April. The IDG, via their Sustainable Development Goals have a comprehensive plan for a sustainable world by 2030. There is a vision of what needs to happen, but progress so far has been disappointing, as we are lacking the inner capacity to deal with our increasingly complex environment and challenges. Nice quote from their summary video (five mins long) – ‘I used to think that the top environmental problems, were biodiversity loss, ecosystem collapse and climate change. I thought with 30 years of good science we could address those problems. But I was wrong. The top environmental problems are selfishness, greed and apathy. To deal with those, we need a spiritual and cultural transformation’.  

From Fast Company. 2022’s World Changing Ideas Awards. See the 39 inspiring winners, and hundreds of honorees.

From Wunderman Thompson. A new trend report cataloguing the metaverse. New Realities: Into the Metaverse and beyond. Some stats of interest – 74% of people who know what the metaverse is believe it’s the future ; 66% believe it is going to be life-changing.

Twitter announced this week that they are testing Twitter Circles, which allows you to Tweet to a smaller group of up to 150 people

Really nice idea for anyone doing some writing. This technique for writing a first draft is weird but strangely makes a lot of sense. Try it! See how you get on. 

Love this form @storythings (a one minute read) The Original Pitch Letter For Desert Island Discs.
In 1941 BBC freelancer Roy Plomley wrote a letter to the BBC’s Head of Popular Record Programmes with an idea for a new radio show. The pitch was brief and the idea was a twist on an existing idea. It was commissioned and is still being made 80 years later. So, keep your pitches short and don’t be afraid to remix old ideas.

Cool idea from Burger King Germany, reveals the myth about cravings with inspired sandwiches. The Pregnancy Whopper (one minute watch).

How pop culture (and mainstream culture more broadly) is becoming an oligopoloy. A cartel of superstars has conquered culture. How did it happen, and what should we do about it?

The Nicholas Cage movie, museum is freaky. Especially if you reverse, so the camera looks at you. (ht @here_forth) mycagespace.com.

Montage of all the films and TV shows that have used Bowie’s Heroes. (six minute watch)